SSD attorneys often struggle to connect with qualified clients who meet complex disability criteria. The right marketing can change that when keeping the thoughts and patterns of their potential clients in mind. To them, it feels like an uphill battle. They’re probably already dealing with delays and frustrations. Your firm should feel like a breath of fresh air compared to what they have been dealing with.
At Above the Bar Marketing, we understand complex marketing strategies combined with what resonates with your ideal client. Generating leads isn’t a single pathway but rather several that work together to create a strong online presence, establish trust on your website, and make sure your potential clients take action. See how we do it by scheduling an appointment with us.
While you’re well-versed in the complex disability application process, your ideal client is not. They may be desperate to talk to someone and finally understand their options. However, many are also skeptical about hiring an attorney, unsure if they can afford legal help, or discouraged by past rejections. There are two main ways we can support them in finding you: through proper marketing and by building trust through your message.
Your ideal client is online, and so are your competitors. How do you sell the same service as them, but better? There are a lot of different ways to get out there and get after the cases you want. So how do you know which ones to implement?
We ensure that when they look for guidance—whether on Google, social media, or legal directories—your firm is the first they find. Our strategic SEO, content marketing, and local optimization help drive qualified leads to your firm. We know exactly how firms like yours have outranked competitors and been successful through our specific legal marketing strategies.
Your potential clients are injured badly and feel like everything is stacked against them. Finding someone they can trust is probably close to the top of their list when considering their options for an attorney. What can you do to help them?
When people feel hesitation, there’s an underlying issue with why they won’t reach out. By shifting the conversation from “government assistance” to “your rights under the law,” we help position your firm as an advocate, not just a service provider. This approach will help clients on your website feel empowered to reach out, knowing they are understood by you.
We help Social Security Disability attorneys hit their goals. Whether that’s more leads per month, expanding into new markets, or revamping their website, we’ve helped other attorneys like you implement the best practices for your industry, and what we know resonates with your target audience. Contact us today to see how we combine paid marketing strategies with an online reputation to get you the clients you’ve been asking for.
